The Handbook of Attitudes

This new handbook presents, synthesizes, and integrates the existing knowledge of methods, theories, and data in attitudes. The editors' goal is to promote an understanding of the broader principles underlying attitudes across several disciplines. Divided into three parts: one on definitions and methods; another on the relations of attitudes with beliefs, behavior, and affect; ...

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This new handbook presents, synthesizes, and integrates the existing knowledge of methods, theories, and data in attitudes. The editors' goal is to promote an understanding of the broader principles underlying attitudes across several disciplines. Divided into three parts: one on definitions and methods; another on the relations of attitudes with beliefs, behavior, and affect; and a final one that integrates these relations into the broader areas of cognitive processes, communication and persuasion, social influence, and applications, the handbook also features an innovative chapter on implicit versus explicit attitudes. With contributions from the top specialists, this handbook features unique collaborations between researchers, some who have never before worked together. Every writer was encouraged to work from as unbiased a perspective as possible. A "must have" for researchers in the areas of social, political, health, clinical, counseling, and consumer psychology, marketing, and communication, the handbook will also serve as an excellent reference for advanced courses on attitudes in a variety of departments.

目录
Introduction and Scope
3

The Measurement of Attitudes
21
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目录
Introduction and Scope
3

The Measurement of Attitudes
21

The Structure of Attitudes
79

Conceptualizing Behavior
125

The Influence of Attitudes on Behavior
173

The Influence of Behavior on Attitudes
223

Cognitive
273

Issues of Structure
323

Cognitive Processes in Attitude Formation and Change
493

Research Challenges and Theory
543

Individual Differences in Attitude Change
575

Causes Processes and Effects
617

Social Influence in Attitudes and Attitude Change
671

Intradisciplinary
707

The Current State of Knowledge
743

Author Index
769

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Formation and Change
369

The Structure of Affect
397

The Influence of Affect on Attitude
437

Subject Index
807

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