Change has become a central factor in the life of organizations, affecting not only global conglomerates but also small and medium enterprises. The ever-increasing pace of international business creates a dynamic and fluid working environment, in which sustainability can only be guaranteed by adequately responding to the effects of competition, technological advancements, and globalization. Corporate success is often measured not only by an enterprises profitability, but also by its growth rate. Strong growth shows a tangible future orientation and brings the promise of ongoing positive returns. The dynamic business environment of the past decades has resulted in shortened organizational lifecycles, speeding up the pace of growth. However, organizations often fail to see the crucial link between corporate growth and change management, leaving their expansion programs susceptible to the negative effects of unmanaged change. This book aims to establish the link between the fields of corporate growth and organizational change. By analyzing the stumbling stones for change programs it provides valuable guidance on how to realize the full potential of corporate growth initiatives.
还没人写过短评呢
还没人写过短评呢