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The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right

副标题: Absolutely Everything You Need to Know to Get It Right
作者: Debbie Weil
出版社: Portfolio Hardcover (2006年8月3日)
出版年: 2006-12
页数: 218
定价: 86.00
装帧: 精装
ISBN: 9781591841258

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内容简介   · · · · · · 

　　With citizen bloggers multiplying by the minute, corporations are keen to co-opt the authenticity of this online publishing phenomenon. But while many already understand the concept (GM's Bob Lutz, who wrote the foreword, is a blogger), many more are struggling to make sense of a fairly simple proposition: use your blog as a meaningful conduit to your customers, and watch them ... (展开全部) 　　



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