Notes

Chapter: the resistance
„Successful people are successful for one simple reason: they think about failure differently.
Successful people learn from failure, but the lesson they learn is a different one. They don’t learn that they shouldn’t have tried in the first place, and they don’t learn that they are always right and the world is wrong and they don’t learn that they are losers. They learn that the tactics they used didn’t work or that the person they used them on didn’t respond.
You become a winner because you’re good at losing.”
Chapter: there is no map
“None of us knows the absolute truth, but the goal is to approach a situation with the least possible bias”
Chapter: when it doesn’t work
“Focus on making changes that work down, not up. Interacting with customers and employees is often easier than influencing bosses and investors. Over time, as you create an environment where your insight and generosity pay off, the people above you will notice, and you’ll get more freedom and authority.”