抛开style不谈的话，这本书还是有点意思的。It traces the development of the company established by Thomas Cook, which started out as a philantropic service but later turned into a business. Growing out of Victorian England, it then faced changes posed by the rise of the British Empire, WWI, WWII, the new world order (aka gradual decline of the empire), and capitalism. 这本书触及到了一些历史中常见的larger themes, 譬如说racism (how Cook's tourists interacted with locals of the countries they visited, how Cook viewed other countries when arranging such trips) 和empire (how did the rise of the British Empire help Cook to advance his business schemes, how did the existence of the empire backfire in later years).
This book also reminds me of the book called Fordlandia, which I read in Bouk's seminar several semesters ago. Both stories are about one man's business vision and concern the man's failure. I still don't know what to make of it. Ford failed. So what? Thomas Cook semi-failed. So what?