The book changed my opinons on monopoly ,competion and globlization.
1.Globalization is just extensive or horizontal progress, copyings things that work ,1 to n business.
Technology is intensive or vertical progress, doing new things, 0 to 1 changing.
2.All happy companies are different:Each one earn a monopoly by solving a unique question.All failed companies are the same:they failled to escape competition.
3. The ideology of competition:
Creative monopoly means new products that benifit everybody and sustainable profits for the creator. Competition means no profits for anybody,no meaningful differentiation,and a struggle for survival.
4. characteristics of monopoly: proprietary technology, Network effects,Economies of scale,Branding;
5.how to build a monopoly
a.start small and monopolize;
b.scaling up. fist to dominate a specific niche and the scale to adjacent markets
c. don"t disrupt . avoid competition as much as possible.
6..Once you think you are playing the lottery,you‘ve already psychologically prepared youself to lose.
7. easy comentions , hard secrets, impossible mysteries.