出版社: NYU Press
副标题: Where Old and New Media Collide
出版年: 2006-08-01
页数: 336
定价: USD 30.00
装帧: Hardcover
ISBN: 9780814742815
内容简介 · · · · · ·
"Convergence Culture" maps a new territory: where old and new media intersect, where grassroots and corporate media collide, where the power of the media producer, and the power of the consumer interact in unpredictable ways. Henry Jenkins, one of America's most respected media analysts, delves beneath the new media hype to uncover the important cultural transformations that ar...
"Convergence Culture" maps a new territory: where old and new media intersect, where grassroots and corporate media collide, where the power of the media producer, and the power of the consumer interact in unpredictable ways. Henry Jenkins, one of America's most respected media analysts, delves beneath the new media hype to uncover the important cultural transformations that are taking place as media converge. He takes us into the secret world of "Survivor Spoilers", where avid internet users pool their knowledge to unearth the show's secrets before they are revealed on the air. He introduces us to young Harry Potter fans who are writing their own Hogwarts tales, while executives at Warner Brothers struggle for control of their franchise. He shows us how "The Matrix" has pushed transmedia storytelling to new levels, creating a fictional world where consumers track down bits of the story across multiple media channels. Jenkins argues that struggles over convergence will redefine the face of American popular culture. Industry leaders see opportunities to direct content across many channels to increase revenue and broaden markets. At the same time, consumers envision a liberated public sphere, free of network controls, in a decentralized media environment. Sometimes corporate and grassroots efforts reinforce each other, creating closer, more rewarding relations between media producers and consumers. Sometimes these two forces are at war. Jenkins provides a riveting introduction to the world where every story gets told and every brand gets sold across multiple media platforms. He explains the cultural shift that is occurring as consumers fight for control across disparate channels, changing the way we do business, elect our leaders, and educate our children.
Convergence Culture的创作者
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亨利•詹金斯 作者
作者简介 · · · · · ·
Henry Jenkins is the Provost's Professor of Communication, Journalism, Cinematic Arts and Education at the University of Southern California. He is the author or editor of 20 books including Textual Poachers: Television Fans and Participatory Culture, Convergence Culture: Where Old and New Media Collide, Spreadable Media: Creating Meaning and Value in a Networked Society, and B...
Henry Jenkins is the Provost's Professor of Communication, Journalism, Cinematic Arts and Education at the University of Southern California. He is the author or editor of 20 books including Textual Poachers: Television Fans and Participatory Culture, Convergence Culture: Where Old and New Media Collide, Spreadable Media: Creating Meaning and Value in a Networked Society, and By Any Media Necessary: The New Youth Activists. He blogs at henryjenkins.org and co-hosts the podcast How Do You Like It So Far?
目录 · · · · · ·
1 spoiling Survivor: the anatomy of a knowledge community
2 buying into American Idol: how we are being sold on reality TV
3 searching for the origami unicorn: The Matrix and transmedia storytelling
4 Quentin Tarantino’s Star Wars? Grassroots creativity meets the media industry
5 why Heather can writer: media literacy and the Harry Potter wars
· · · · · · (更多)
1 spoiling Survivor: the anatomy of a knowledge community
2 buying into American Idol: how we are being sold on reality TV
3 searching for the origami unicorn: The Matrix and transmedia storytelling
4 Quentin Tarantino’s Star Wars? Grassroots creativity meets the media industry
5 why Heather can writer: media literacy and the Harry Potter wars
6 photoshop for democracy: the new relationship between politics and popular culture
Conclusion: democratizing television? the politics of participation
· · · · · · (收起)
喜欢读"Convergence Culture"的人也喜欢 · · · · · ·
Convergence Culture的书评 · · · · · · ( 全部 12 条 )
媒介融合:当年看《融合文化》时,我正在追《skam》
《融合文化 新媒体和旧媒体的冲突地带》读书笔记
这篇书评可能有关键情节透露
p2 麦克卢汉是媒体研究领域的开拓者,他教给我们不只是简单地审视媒体内容,而且要审视研究媒体系统自身具备的逻辑方法,这种逻辑影响着媒体如何被利用以及如何影响社会。麦克卢汉通常把大部分权利都归结到作为技术的媒体上,认为消费者的权利近乎于无,然而恰恰是这些消费者在... (展开)《融合文化》读书笔记:内容横跨媒介的流动
《融合文化:新媒体和旧媒体的冲突地带》——一场真正的变革正在发生
关于影视方面的文化融合和粉丝经济可以读一读
关于《融合文化》的读书笔记/摘抄
书名翻译的与书中内容不太吻合
> 更多书评 12篇
这本书的其他版本 · · · · · · ( 全部3 )
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商务印书馆 (2012)7.6分 704人读过
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NYU Press (2008)暂无评分 9人读过
在哪儿借这本书 · · · · · ·
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谁读这本书? · · · · · ·
二手市场
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- 在豆瓣转让 有337人想读,手里有一本闲着?
订阅关于Convergence Culture的评论:
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1 有用 cyan 2012-03-16 04:31:15
还好这篇论文顺利过了
0 有用 白日目 2013-02-06 12:15:05
较赞
1 有用 DizzyWhale 2011-03-27 22:35:31
写的深入浅出,让人很有收获的一本书
1 有用 YoyoRan 2011-09-14 02:54:19
略枯燥乏味 http://book.douban.com/review/5119316/
0 有用 Aquar 2024-02-24 02:13:03 荷兰
只读了一章 导师推荐的黑客帝国跨媒体研究典范
0 有用 电胆马 2024-03-22 23:55:57 中国香港
Jenkins (2006) discussed the convergence of film, television, and the Internet having positive results for digital media grassroots production that enables a democratization of media industries with e... Jenkins (2006) discussed the convergence of film, television, and the Internet having positive results for digital media grassroots production that enables a democratization of media industries with everyday people contributing to producing culture. 学者亨利·詹金斯(Henry Jenkins,2006)强调了博客和数字时代开辟的其他实践的民主潜力。 (展开)
0 有用 Aquar 2024-02-24 02:13:03 荷兰
只读了一章 导师推荐的黑客帝国跨媒体研究典范
0 有用 THRAN 2023-10-23 04:27:43 法国
被100页的notes吓晕 感到做学术真是苦差事 先看了文本盗猎者再看了这本融合文化 感觉作为粉丝来说 盗猎者给我更多共鸣和启发 感觉是边笑边看完的 但是这本的第四章感觉如果没有浸入式的政治体验是看不懂的
0 有用 乂 2023-04-04 00:23:02 英国
典型的史料意义大于理论意义的著作,可以从詹金斯对大众媒体崛起和民主政治的乐观态度中一窥08年之前美国社会的文化自信,然而詹金斯绝对想不到此书出版10年后,作为photoshop of democracy 恶搞的川普竟然真的凭借美国社会的割裂登上总统之位。ps 看完这本chatgpt 推荐的参考文献,论文更不会写了
0 有用 大羊兔子 2021-06-08 22:49:57
没躲过,还是得看。