作者:
Melissa A Schilling
出版社: McGraw-Hill Education
副标题: 4th edition
出版年: 2012-12-1
页数: 336
定价: GBP 102.99
装帧: Paperback
ISBN: 9780078029233
出版社: McGraw-Hill Education
副标题: 4th edition
出版年: 2012-12-1
页数: 336
定价: GBP 102.99
装帧: Paperback
ISBN: 9780078029233
内容简介 · · · · · ·
Strategic Management of Technological Innovation, 4e by Melissa Schilling is the first comprehensive and rigorous, yet accessible text for the Technology and Innovation Management course. Unlike other books, Schilling's approach synthesizes the major research in the field, providing students with the knowledge needed to enhance case discussion and analysis. The subject is appro...
作者简介 · · · · · ·
Melissa A. Schilling è professore di Management alla Stern School of Business presso la New York University.
目录 · · · · · ·
Chapter 1 - Introduction
Part One - Industry Dynamics of Technological Innovation
Chapter 2 - Sources of Innovation
Chapter 3 - Types and Patterns of Innovation
Chapter 4 - Standards Battles and Design Dominance
Chapter 5 - Timing of Entry
· · · · · · (更多)
Part One - Industry Dynamics of Technological Innovation
Chapter 2 - Sources of Innovation
Chapter 3 - Types and Patterns of Innovation
Chapter 4 - Standards Battles and Design Dominance
Chapter 5 - Timing of Entry
· · · · · · (更多)
Strategic Management of Technological Innovation的书评 · · · · · · ( 全部 1 条 )
> 更多书评 1篇
论坛 · · · · · ·
在这本书的论坛里发言这本书的其他版本 · · · · · · ( 全部8 )
以下书单推荐 · · · · · · ( 全部 )
- 企业战略管理数字化----数字化支柱Ⅱ (小毛叔)
- 战略 (梦中人)
谁读这本书? · · · · · ·
二手市场 · · · · · ·
- 在豆瓣转让 有12人想读，手里有一本闲着?
订阅关于Strategic Management of Technological Innovation的评论:
feed: rss 2.0
0 有用 syjany 2022-06-08 13:02:16
适合作为创新管理的入门书籍，从创新的本质，到创新的模式，再到创新的战略，逻辑安排严谨。知识点全面，语言简明，不会很晦涩，如若深读可以去看列出的参考文献。
0 有用 Mutoc 2025-02-20 04:34:49 德国
TUM: Innovation, Product, and Technology Mngmt.
0 有用 cerulean 2017-09-23 05:07:15
我的教材，论文的形式给出的内容，比较严谨