Promotional Strategy

作者: James F. Engel / Martin R. Warshaw / Thomas C. Kinnear / Bonnie B. Reece
出版社: Pinnaflex Educational Resources Inc
副标题: An Integrated Marketing Communication Approach, Ninth Edition
出版年: 2000-04
定价: USD 74.95
装帧: Paperback
ISBN: 9781893673052
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