出版社: PublicAffairs
副标题: Hidden Motives and the Undiscovered Economics of Everyday Life
出版年: 2013-10-8
页数: 288
定价: USD 26.99
装帧: Hardcover
ISBN: 9781610393119
内容简介 · · · · · ·
Based on groundbreaking original research, The Why Axis is a colorful examination of why people do what they do—observed through the lens of incentives that can spur people to achieve.
Uri Gneezy and John List are like the anthropologists who spend months in the field studying the people in their native habitats. But in their case they embed themselves in our messy world to try...
Based on groundbreaking original research, The Why Axis is a colorful examination of why people do what they do—observed through the lens of incentives that can spur people to achieve.
Uri Gneezy and John List are like the anthropologists who spend months in the field studying the people in their native habitats. But in their case they embed themselves in our messy world to try and solve big, difficult problems, such as the gap between rich and poor students and the violence plaguing inner city schools; the real reasons people discriminate; whether women are really less competitive than men; and how to correctly price products and services.
Their field experiments in the factories, communities, and shops where real people live, work, and play show how economic incentives can change outcomes. Their results will change the way we both think about and take action on big and little problems, and force us to rely no longer on assumptions, but upon the evidence of what really works.
作者简介 · · · · · ·
Uri Gneezy is the Arthur Brody Endowed Chair in Behavioral Economics and professor of economics and strategy at the Rady School of Management at UC San Diego. He has also been on the faculties of the University of Chicago, Israel's Technion, and the University of Haifa.
John List is the Homer J. Livingston Professor of Economics at the University of Chicago. He has been a resea...
Uri Gneezy is the Arthur Brody Endowed Chair in Behavioral Economics and professor of economics and strategy at the Rady School of Management at UC San Diego. He has also been on the faculties of the University of Chicago, Israel's Technion, and the University of Haifa.
John List is the Homer J. Livingston Professor of Economics at the University of Chicago. He has been a research associate at the National Bureau of Economics (NBER) for more than decade and served as senior economist on the President's Council of Economic Advisors for environmental and resource economics.
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The Why Axis的书评 · · · · · · ( 全部 34 条 )
读《隐性动机》《助推》——行为经济学的落地
这篇书评可能有关键情节透露
读完了《隐性动机》和《助推》。行为经济学的阅读到此也告一段落。作为一个个体,这五本书读下来对我的帮助没有想象的大。因为经济学家归根结底是领导们的谋士。不过也算开了眼界。《隐性动机》讲的是行为经济学的实验方法,而《助推》则讲的是政府如何影响普通人的抉择。 先说... (展开)有趣的经济学——教你透过现象看本质
美国基础教育很好吗?对于贫苦孩子来说然并卵~
如何激励“鬼”推磨?
摸着石头过河,边思考边测试
> 更多书评 34篇
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在这本书的论坛里发言这本书的其他版本 · · · · · · ( 全部3 )
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订阅关于The Why Axis的评论:
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0 有用 夏雨荷 2014-01-30 06:08:00
It seems that we learned less and less from today's empirical work, perhaps field experiment is a more promising method to approach the reality.
1 有用 Double Helix 2014-03-05 20:07:59
John List原来已经做了这么多实地试验,佩服
0 有用 Alkis_Tangelis 2018-07-12 09:05:37
introducing experimental methods into social science, isn't it common sense? it looks very natural.. there seems to be quite some limitations though, e,g, culture/eco factors sometimes play a dominant... introducing experimental methods into social science, isn't it common sense? it looks very natural.. there seems to be quite some limitations though, e,g, culture/eco factors sometimes play a dominant role, it is hard to differentiate the smaller ones. More importantly, the way to draw a conclusion is largely by conjecturing, hard to generalize.. (展开)
0 有用 上一当 2016-02-04 09:15:48
讲的Experimental Economcs,以前没接触过。
1 有用 xxxin 2019-05-05 15:27:24
我思考了一下为啥封面有点儿熟悉...然后发现中文版就叫《隐形动机》在我的书桌上(扶额)
0 有用 farewell 2022-03-26 11:58:55
嘿嘿 我读的签名版
1 有用 xxxin 2019-05-05 15:27:24
我思考了一下为啥封面有点儿熟悉...然后发现中文版就叫《隐形动机》在我的书桌上(扶额)
0 有用 Alkis_Tangelis 2018-07-12 09:05:37
introducing experimental methods into social science, isn't it common sense? it looks very natural.. there seems to be quite some limitations though, e,g, culture/eco factors sometimes play a dominant... introducing experimental methods into social science, isn't it common sense? it looks very natural.. there seems to be quite some limitations though, e,g, culture/eco factors sometimes play a dominant role, it is hard to differentiate the smaller ones. More importantly, the way to draw a conclusion is largely by conjecturing, hard to generalize.. (展开)
0 有用 为什么要缩头 2018-05-23 17:58:05
filed experiment的重要性,和人在经济利益中的选择。通俗易懂,雅俗共赏。
1 有用 lby27 2017-11-03 13:52:17
有趣的科普读物。