出版社: Bantam Press
副标题: How To Solve Big Problems and Test New Ideas in Just Five Days
出版年: 2016-3-10
页数: 288
定价: GBP 14.99
装帧: Paperback
ISBN: 9780593076118
内容简介 · · · · · ·
“Sprint offers a transformative formula for testing ideas that works whether you’re at a startup or a large organization. Within five days, you’ll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes.” —Eric Ries, author of The Lean Startup
From three partners at Google Ventures, a ...
“Sprint offers a transformative formula for testing ideas that works whether you’re at a startup or a large organization. Within five days, you’ll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes.” —Eric Ries, author of The Lean Startup
From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies.
Entrepreneurs and leaders face big questions every day: What’s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution?
Now there’s a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than a hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more.
A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It’s for anyone with a big opportunity, problem, or idea who needs to get answers today.
作者简介 · · · · · ·
Jake Knapp (Author)
Jake Knapp created the Google Ventures sprint process and has run more than one hundred sprints with startups such as 23andMe, Slack, Nest and Foundation Medicine. Previously, Jake worked at Google, leading sprints for everything from Gmail to Google X. He is among the world's tallest designers.
John Zeratsky (Author)
John Zeratsky has designed mobile apps, ...
Jake Knapp (Author)
Jake Knapp created the Google Ventures sprint process and has run more than one hundred sprints with startups such as 23andMe, Slack, Nest and Foundation Medicine. Previously, Jake worked at Google, leading sprints for everything from Gmail to Google X. He is among the world's tallest designers.
John Zeratsky (Author)
John Zeratsky has designed mobile apps, medical reports and a daily newspaper (among other things). Before joining Google Ventures, he was a design lead at YouTube and an early employee at FeedBurner, which Google acquired in 2007. John writes about design and productivity for The Wall Street Journal, Fast Company and Wired. He studied journalism at the University of Wisconsin.
Braden Kowitz (Author)
Braden Kowitz founded the Google Ventures design team in 2009 and pioneered the role of 'design partner' at a venture capital firm. He has advised on close to two hundred startups on product design, hiring and team culture. Before joining Google Ventures, Braden led design for several Google products, including Gmail, Google Apps for Business, Google Spreadsheets and Google Trends.
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[创业一周短跑计划]谷歌设计团队如何帮助初创公司测试想法,解决问题的秘籍大公开

读《设计冲刺》: 如何用5天就知道一个产品想法是否可行
这篇书评可能有关键情节透露
最近读完《设计冲刺》这本书收获很大,并在项目中实践了一下。我把设计冲刺的感受记录了下来,以便总结和提高,与大家分享。(也希望能借此听听大家的想法。) ------- 最近读了一本书《设计冲刺》,作者是 Google 旗下投资公司 GV 的几位创始人。书中介绍一套原先在G... (展开)
《设计冲刺:谷歌风投如何5天完成产品迭代》学习笔记
这篇书评可能有关键情节透露
近日,把这本之前随便翻出来的书又拿出来看了遍,同时做了简单的读书笔记,留此备查。 - 1 - WHAT? 设计冲刺,说的是以5天为一个冲刺周期,去实现一个设计需求从规划、确定、设计到用户快速验证的过程。 经过这样一个完整的周期,大家完成了对目标、需求的充分讨论和对比,经过... (展开)
Execution is the Key
这篇书评可能有关键情节透露
这本书只讲了一件事情:如何run a sprint。道理很简单,实行起来很难。 基本流程如下: Monday:map out the problem, pick an important place to focus Tuesday: sketch competing solutions on paper Wednesday: make difficult decisions and turn ideas into a testable h... (展开)
《SPRINT冲刺计划》读书笔记

创业团队如何5天搞定产品设计?

《设计冲刺》:谷歌风投如何5天完成产品迭代
> 更多书评 24篇
这本书的其他版本 · · · · · · ( 全部5 )
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浙江大学出版社 (2016)8.2分 753人读过
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暂时无货, 3天前曾上架
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時報出版 (2016)7.8分 11人读过
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Simon & Schuster (2016)8.6分 123人读过
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Simon & Schuster (2016)暂无评分 2人读过
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0 有用 Millie 2016-06-21
看似一本简洁明了教你如何用一周时间做出解决方案的实践手册,实则点名了思考的方法与不同的看问题的角度。比如看上去集体参与风风火火头脑风暴会议不见得比让每个人独立完成想法草图,然后公开投票来得高效。Google Ventures出品,值得一读。
0 有用 嵌若离 2016-05-11
一般方法论
0 有用 Millie 2016-06-21
看似一本简洁明了教你如何用一周时间做出解决方案的实践手册,实则点名了思考的方法与不同的看问题的角度。比如看上去集体参与风风火火头脑风暴会议不见得比让每个人独立完成想法草图,然后公开投票来得高效。Google Ventures出品,值得一读。
0 有用 嵌若离 2016-05-11
一般方法论