第1章 要么数字化,要么滚回家·························································· 1
让数字化革命进入每个行业·································································2
数字化商业有什么不同·········································································4
直面物联网,直面数据创造出的巨大能量·······································10
由外及内,推进数字化·······································································13
驱动数字化重塑的三种破坏性的数字化力量···································14
重新掌控行业、企业和个人领导力···················································15
通过建立架构实现数字化革命···························································16
数字化商业为你的成功提供助力·······················································17
行动要点·······························································································18
第一部分
第2章 产品都将被数字化重塑···························································· 23
一场分辨率的革命···············································································25
好视力和好眼光的能量·······································································26
一切都能被数字化···············································································27
所有产品和服务都将被数字化掌控···················································28
所有行业都将被重塑···········································································32
直达核心的数字化···············································································34
产品与服务是可以改变的···································································36
新的核心竞争力···················································································38
行动要点·······························································································40
第3章 抓住三个引爆点······································································ 43
开发复合不确定性···············································································43
复合不确定性悬在三个引爆点之上···················································46
不确定性的复合···················································································47
引爆点之一:技术···············································································50
引爆点之二:文化···············································································52
引爆点之三:制度···············································································55
真正的领导者会不断探寻数字化的前沿···········································59
行动要点·······························································································60
第4章 到底是谁的行业······································································ 63
数字化的替代效应模糊了边界···························································65
每个企业都是技术公司·······································································67
挑战既来自外部也来自底层·······························································68
新产业将脱胎于模糊化之中·······························································69
数字化击碎和重构了准入壁垒···························································70
要领先于边界模糊化···········································································79
行动要点·······························································································79
第二部分
第5章 数字化领导力是一项团队运动················································· 83
两种方式必须和谐共处·······································································84
分辨率革命打破了组织的信仰与边界···············································88
化解数字化变革与传统稳定性之间的矛盾关系·······························89
每个核心管理层成员都必须置身其中···············································91
领导跨界团队·······················································································98
谁来统筹协调数字化革命···································································98
行动要点·····························································································101
第6章 提升核心管理层和董事会, 使其精通数字化······················· 103
每位领导都必须成为数字化领导·····················································107
从董事会开始·····················································································108
带管理层走上新时代行为的旅程····················································· 112
让管理层转向数字化········································································· 113
像爆破专家一样思考,为数字化变革夷平壁垒····························· 118
行动要点····························································································· 119
第7章 解决边界模糊化的新能力······················································ 121
进行技术重塑,使其成为更新版的核心竞争力·····························123
推倒内部壁垒·····················································································124
你必须与他人同场竞技·····································································125
开发新能力和新技术·········································································126
新型商业的文化能力与理念·····························································133
行动要点·····························································································135
第三部分
第8章 做一个冒险家和外交家·························································· 139
重塑自我,挑战常规·········································································141
像冒险家一样充满勇气·····································································142
从外部寻找你数字化的起点·····························································144
调整你的风险倾向·············································································146
善用外交家的技巧·············································································149
示范“可能的数字化技术” ·································································151
做一个带领他人一同前进的数字化领导者·····································153
行动要点·····························································································154
第9章 做一个目标明确的人和教育者··············································· 155
做数字化洞察力的培育者·································································157
发挥“明确目标”的力量·····································································158
颠覆信念,引领潮流,赢得胜利·····················································160
实验和明确目标,双管齐下·····························································161
为企业植入数字化洞察力的基因·····················································164
展示教育胜过解释·············································································166
帮助他人掌握可能的数字化技术·····················································168
行动要点·····························································································169
第10章 做一个有魅力的人和制图大师············································· 171
发掘并释放人才的全部潜能·····························································173
把自己打造成一块吸引人才和创意的磁石·····································174
明确并传播你的数字化目标·····························································175
打造“适应数字化目标”的文化·························································176
通用电气公司重塑数字化时代文化·················································178
挺身而出,做数字化时代的制图大师·············································180
读懂并重绘市场空间,把握竞争优势·············································181
重绘“内部空间”,达成目标结果·····················································183
吸引人才,为数字化成功铺平道路·················································185
行动要点·····························································································185
附录····································································································· 187
· · · · · · (
收起)
0 有用 tighter 2018-02-13 10:48:39
一本具有很强操作性和实践性的书籍,对未来商业的有很强的知道意义。其实英文名更能体现全书的精华:Digital to the core,与其说这是一本预测类的书籍不如说是一部商业知道类的书籍,对于创业和各种商业活动都有知道意义。现在的市场已经不再稳定,而是随时充满变化和未知的,技术的非线性膨胀、团队合作的高效推动,更加模糊了商业发展趋势,摩尔定律让人深思,技术的革新不断推动经济的变革,如果不能随时调... 一本具有很强操作性和实践性的书籍,对未来商业的有很强的知道意义。其实英文名更能体现全书的精华:Digital to the core,与其说这是一本预测类的书籍不如说是一部商业知道类的书籍,对于创业和各种商业活动都有知道意义。现在的市场已经不再稳定,而是随时充满变化和未知的,技术的非线性膨胀、团队合作的高效推动,更加模糊了商业发展趋势,摩尔定律让人深思,技术的革新不断推动经济的变革,如果不能随时调整战略,并将淹没在历史的潮流中。虽然书中很多内容都是写个高层的建议和操作方法,但是对于应用层面做的如火如荼的中国,为什么我们不能转变观念,转向core of the business,就像中国的大疆无人机、uber一样。这是一个最好的时代,也是一个变化最快容易变成最坏的时代。 (展开)
0 有用 SSSSu 2018-01-28 17:51:49
框架性不错。
0 有用 喳喳 2017-08-22 16:21:29
每个企业都应该再设置一个首席冒险官或者首席革命官之类的角色。
0 有用 (ง •̀_•́)ง 2018-02-07 23:12:52
中高层领导者值得一读,分析如果在数字化时代居于领先地位
0 有用 tighter 2018-02-13 10:48:39
一本具有很强操作性和实践性的书籍,对未来商业的有很强的知道意义。其实英文名更能体现全书的精华:Digital to the core,与其说这是一本预测类的书籍不如说是一部商业知道类的书籍,对于创业和各种商业活动都有知道意义。现在的市场已经不再稳定,而是随时充满变化和未知的,技术的非线性膨胀、团队合作的高效推动,更加模糊了商业发展趋势,摩尔定律让人深思,技术的革新不断推动经济的变革,如果不能随时调... 一本具有很强操作性和实践性的书籍,对未来商业的有很强的知道意义。其实英文名更能体现全书的精华:Digital to the core,与其说这是一本预测类的书籍不如说是一部商业知道类的书籍,对于创业和各种商业活动都有知道意义。现在的市场已经不再稳定,而是随时充满变化和未知的,技术的非线性膨胀、团队合作的高效推动,更加模糊了商业发展趋势,摩尔定律让人深思,技术的革新不断推动经济的变革,如果不能随时调整战略,并将淹没在历史的潮流中。虽然书中很多内容都是写个高层的建议和操作方法,但是对于应用层面做的如火如荼的中国,为什么我们不能转变观念,转向core of the business,就像中国的大疆无人机、uber一样。这是一个最好的时代,也是一个变化最快容易变成最坏的时代。 (展开)
0 有用 (ง •̀_•́)ง 2018-02-07 23:12:52
中高层领导者值得一读,分析如果在数字化时代居于领先地位
0 有用 SSSSu 2018-01-28 17:51:49
框架性不错。
0 有用 喳喳 2017-08-22 16:21:29
每个企业都应该再设置一个首席冒险官或者首席革命官之类的角色。