作者:
Ken Kocienda 出版社: St. Martin's Press 副标题: Inside Apple's Design Process During the Golden Age of Steve Jobs 出版年: 2018-9-4 页数: 304 定价: USD 28.99 装帧: Hardcover ISBN: 9781250194466
Hundreds of millions of people use Apple products every day; several thousand work on Apple's campus in Cupertino, California; but only a handful sit at the drawing board. Creative Selection recounts the life of one of the few who worked behind the scenes, a highly-respected software engineer who worked in the final years of the Steve Jobs era―the Golden Age of Apple.
Hundreds of millions of people use Apple products every day; several thousand work on Apple's campus in Cupertino, California; but only a handful sit at the drawing board. Creative Selection recounts the life of one of the few who worked behind the scenes, a highly-respected software engineer who worked in the final years of the Steve Jobs era―the Golden Age of Apple.
Ken Kocienda offers an inside look at Apple’s creative process. For fifteen years, he was on the ground floor of the company as a specialist, directly responsible for experimenting with novel user interface concepts and writing powerful, easy-to-use software for products including the iPhone, the iPad, and the Safari web browser. His stories explain the symbiotic relationship between software and product development for those who have never dreamed of programming a computer, and reveal what it was like to work on the cutting edge of technology at one of the world's most admired companies.
Kocienda shares moments of struggle and success, crisis and collaboration, illuminating each with lessons learned over his Apple career. He introduces the essential elements of innovation―inspiration, collaboration, craft, diligence, decisiveness, taste, and empathy―and uses these as a lens through which to understand productive work culture.
An insider's tale of creativity and innovation at Apple, Creative Selection shows readers how a small group of people developed an evolutionary design model, and how they used this methodology to make groundbreaking and intuitive software which countless millions use every day.
作者简介
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Ken Kocienda was a software engineer and designer at Apple for over fifteen years. After graduating from Yale, he fixed motorcycles, worked in the editorial library of a newspaper, taught English in Japan, and made fine art photographs. Eventually, he discovered the internet, taught himself computer programming, and made his way through a succession of dot-com-era startups, bef...
Ken Kocienda was a software engineer and designer at Apple for over fifteen years. After graduating from Yale, he fixed motorcycles, worked in the editorial library of a newspaper, taught English in Japan, and made fine art photographs. Eventually, he discovered the internet, taught himself computer programming, and made his way through a succession of dot-com-era startups, before landing at Apple in 2001, where he worked on the software teams that created the Safari web browser, iPhone, iPad, and Apple Watch. Ken lives in San Jose, California with his wife.
Debate over which one is better when have nothing to demo is meaningless.
Aim for a full-featured mature product when start from scrach is wrong.
Get a working demo quickly, improve upon it with feedb...Debate over which one is better when have nothing to demo is meaningless.
Aim for a full-featured mature product when start from scrach is wrong.
Get a working demo quickly, improve upon it with feedback, simplify it with heuristics, is the way forward.(展开)
1 有用 缓冲步 2019-12-03 20:25:20
意犹未尽,主观上盼望未来出现更多的关于这段历史的记叙,无奈可能性止不住地随时间流逝,然而初代 iPhone 毕竟是该放进人类文明博物馆的物件。全书探讨工作理念的篇幅要远大于轶闻,由于保密隔离的关系,由经历而生的视角也会有些局限,故而这不是本《研发录》,而是《二三事》,目标读者群也估摸着更多来自 creative industries。扯上《判断力批判》和《物种起源》略冷。正篇收尾用最平实的语言写出... 意犹未尽,主观上盼望未来出现更多的关于这段历史的记叙,无奈可能性止不住地随时间流逝,然而初代 iPhone 毕竟是该放进人类文明博物馆的物件。全书探讨工作理念的篇幅要远大于轶闻,由于保密隔离的关系,由经历而生的视角也会有些局限,故而这不是本《研发录》,而是《二三事》,目标读者群也估摸着更多来自 creative industries。扯上《判断力批判》和《物种起源》略冷。正篇收尾用最平实的语言写出了最扎心的电影式的情感张力,最简单的词句在试想中都难以翻译成中文而达到那份相同的一丝悲凉。 (展开)
0 有用 figure9 2021-06-21 09:31:30
很少见的讲述苹果内部开发产品的书,非常偏技术,对开发者(尤其移动前端)会很有用。 但如果不懂技术,就不用看了,大多会看不懂(看了下豆瓣书评基本都没看懂,估计也和中文翻译有关)
0 有用 我就不 2019-08-20 10:21:28
更像是作者本人对在苹果工作时期的回忆录,所选的三个项目只能尽量管中窥豹,剩下的设计过程估计作者本人也不清楚。读罢感慨几大巨头公司文化果然大相径庭啊!你到底想要做什么样的产品呢
1 有用 脚趾头 2019-06-03 13:49:13
总不忘酸两句a/b testing🙄
0 有用 Litost 2019-03-28 21:10:38
“On the tenth of January 2007, the day after the big product introduction, I edited the autocorrection dictionary to add a new word: iPhone.”
0 有用 Kymair 2023-04-16 16:44:03 湖北
最想看的当然还是几次同先知见面聆听神谕的场景。
0 有用 假亦真 2023-04-01 11:33:35 湖北
Debate over which one is better when have nothing to demo is meaningless. Aim for a full-featured mature product when start from scrach is wrong. Get a working demo quickly, improve upon it with feedb... Debate over which one is better when have nothing to demo is meaningless. Aim for a full-featured mature product when start from scrach is wrong. Get a working demo quickly, improve upon it with feedback, simplify it with heuristics, is the way forward. (展开)
0 有用 马松的马克笔 2022-11-07 06:55:59 法国
Diligence, collaboration, selective creativity following the demo-feedback loops, and GET BUSY.
0 有用 shift_sheep 2022-10-13 18:53:13 北京
太啰嗦了,一件事翻来覆去变着花样说……看完第二个案例实在读不下去弃了
0 有用 王三十九 2022-03-31 22:28:53
这哥们讲故事能力一流啊。书里很多关于乔布斯时代软件产品开发的细节,挺羡慕他们那种小团队的合作方式。