Apartamento

Apartamento is a new international editorial project dedicated to the world of interiors, born to tell the story of personal experiences and lifes through the spaces where we live and work. Everyday stories, seen without the usual masks of look-a-like interiors perfect to the millimeter, because in real life the variables are infinite and unpredictable, since every environment has got its own dynamics and peculiarities that make it special.

Apartamento aspire to be a source of inspiration, a new stimulating force to show how common people live, decorate their home and react to the same everyday life events that at some point might happen to all of us.

Apartamento is born out of an idea of Nacho Alegre, photographer for Vitra and numerous fashion and lifestyle magazines, and Omar Sosa, graphic designer and parter with Albert Folch in the Barcelona based Albert Folch Studio, with the participation of Marco Velardi, a freelance journalist based in Milan.

Apartamento is based both in Barcelona and Milan, and it will come out twice a year, with a specific distribution throughout the most selected bookstores, fashion and design boutiques, museums and through direct partnerships, like for example with some of the most interesting and innovative design hotels.

In occasion of the launch of the premiere issue, Apartamento has invited during Salone del Mobile, the Milanese duo, Silvia Orlandi and Anna Clerici, to present in exclusive at Spotti showroom their project to-Kit.

to-Kit is a project born from the subversive idea of being able to buy the intimacy and identity of a room seen in a photograph, reassembling it, piece by piece, object by object, in your own home.

To-Kit presents at Spotti showroom its first Kit series to be sold to the public, with the physical reproduction of the first Kit (#00) inside the showroom itself, and a showcase of all other ones available through a photographic showcase, living the opportunity to the viewer to be able choose and buy between 26 Kit, within various price ranges.

to-Kit has also prepared a very limited amount of 9 mini to-Kit in collaboration with Apartamento, which will be offered for sale during the opening reception.

Thanks to Nastro Azzurro for the kind support.