全球娱乐媒体

本书是对日益增长的跨国经济、政治和文化效力影响下的电影电视节目的制作、发布、营销、展览和消费的研究，批判性地介绍和阐述了在世界体系中美国的娱乐媒体、媒介理论、团体所有制、国家的政策与法规，以及娱乐媒体的文本和观众之间的关系等问题。

A critical cultural materialist introduction to the study of global entertainment media.

In Global Entertainment Media, Tanner Mirrlees undertakes an analysis of the ownership, production, distribution, marketing, exhibition and consumption of global films and television shows, with an eye to political economy and cultural studies. Among other topics, Mirrlees examines:

Paradigms of global entertainment media such as cultural imperialism and cultural globalization.

·The business of entertainment media: the structure of capitalist culture/creative industries (financers, producers, distributors and exhibitors) and trends in the global political economy of entertainment media.

·The "governance" of global entertainment media: state and inter-state media and cultural policies and regulations that govern the production, distribution and exhibition of entertainment media and enable or impede its cross-border flow.

·The new international division of cultural labor (NICL): the cross-border production of entertainment by cultural workers in asymmetrically interdependent media capitals, and economic and cultural concerns surrounding runaway productions and co-productions.

·The economic motivations and textual design features of globally popular entertainment forms such as blockbuster event films, TV formats, glocalized lifestyle brands and synergistic media.

·The cross-cultural reception and effects of TV shows and films.

·The World Wide Web, digitization and convergence culture.