Modelling Social Discourse as a Route to Internal Brand Building (Working Paper) 短评

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> Modelling Social Discourse as a Route to Internal Brand Building (Working Paper)


作者: Christine Vallaster, Leslie de Chernatony
isbn: 070442505X
书名: Modelling Social Discourse as a Route to Internal Brand Building (Working Paper)
出版社: University of Birmingham
装帧: Paperback
出版年: 2005-02-18