Beyond Feelings的笔记(28)

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  • Bunny

    Bunny

    Less well known is Watson's application of behaviorist principles to advertising.…His attitude toward the consumer is perhaps best indicated by a statement he made in a presentation to department store executives: "The consumer is to the manufacturer,the department stores and the advertising agencies, what the green frog is to the physiologist." "The consumer is to the manufact...   (4回应)

    2013-03-17 21:53   1人喜欢

  • selina

    selina

    1. Treat your first reaction to any person, issue, or situation as tentative. No matter how appealing it may be, refuse to embrace it until you have examined it. 2. Decide why you reacted as you did. Consider whether you borrowed the reaction from someone else—a parent or friend, perhaps, or a celebrity or fictional character on television. If possible, determine what specific experiences cond...

    2019-08-04 12:11

  • 咸文婷

    咸文婷

    ‘This manipulation has prevented many people from developing a mature attention span. They expect the classroom and the workplace to provide the same constant excitement they get from television. And such people seldom have patience to read books that require them to think, many publishers have replaced serious books with light fare written by celebrities.’ 这段话就是现代生活的完美体现了,微...

    2018-12-07 00:44

  • 孤独の観測者

    孤独の観測者

    2018-05-27 11:32

  • 孤独の観測者

    孤独の観測者

    2018-05-27 11:32

  • 孤独の観測者

    孤独の観測者

    2018-05-27 11:31

  • 孤独の観測者

    孤独の観測者

    2018-05-27 11:30

  • 孤独の観測者

    孤独の観測者

    2018-05-27 11:29

  • 孤独の観測者

    孤独の観測者

    2018-05-27 11:28

  • 开始玩球

    开始玩球

    Chapter 6 Evidence To state a piont is to tell others what we think about something; to present evidence is to show others that what we think makes sense. Being shown is much more interesting and impresseive than being told. Why, then, does so much writing and speaking consist of piling one opinion on another, with little or no evidence offered in support of any of them? Three reasons: One rea...

    2017-11-13 20:04

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Beyond Feelings

>Beyond Feelings