Inside Apple的笔记(9)

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  • 拜大五郎

    拜大五郎

    绝密、整合、热爱、投入、设计主导、专注、精简、DRI,这个星球上最大的初创公司 “There’s only one free lunch at Apple, and it’s on your first day,” said a former employee. Another highlight of an employee’s first day at Apple is the realization that there’s no one to help you connect your newly issued computer. The assumption is that those smart enough and tech-savvy enough to be hired at App...

    2012-07-28 13:04   3人喜欢

  • 纯水威士忌

    纯水威士忌

    2012-10-01 15:53

  • 梅阿查之夜

    梅阿查之夜 (艺术是揭示真理的谎言)

    "building technology not for technology’s sake, but to change the world, to make a ‘dent in the universe,’ as they used to say." 那句所谓的活着就是改变世界,远没有原话来得有意境。

    2012-06-25 11:11

  • 梅阿查之夜

    梅阿查之夜 (艺术是揭示真理的谎言)

    Before Jobs died, Apple engineers would end debates by invoking a threat along the lines of: Do you want to be the one to tell Steve that can’t be done?

    2012-06-25 11:06

  • 梅阿查之夜

    梅阿查之夜 (艺术是揭示真理的谎言)

    When the first iPhone was under development, for example, the scheduled update of the operating [he manner. Osystem for the Macintosh was delayed by months because of the resources pulled to focus on the first mobile operating system. 相比以前因移动平台而迫使桌面操作系统发布推迟,现在苹果已经很好地处理好二者之间的平衡。每年更新的战略也从 iOS 6,Mountain Lion 开始。同时也遵循了两年大更新,一年小...

    2012-06-25 11:00

  • 梅阿查之夜

    梅阿查之夜 (艺术是揭示真理的谎言)

    Apple also gets free publicity when its products appear in popular TV shows and films. The company says it never pays for product placement, but in 2010 Apple products appeared 386 times in original broadcast programs, according to Nielsen. 每每都有人就因苹果产品曝光度太高而质疑其是否赞助了某些电影,答案显然是否定的。

    2012-06-25 10:55

  • 梅阿查之夜

    梅阿查之夜 (艺术是揭示真理的谎言)

    It sends shivers up my spine, but the fact is it’s working. 08 年 10 月份一场关于 Mac 的发布会上,Tim Cook 指着一台运行着 Windows 的 Mac 说了如上一句话,全场大笑。一直没听懂,没想到在这本书中找到了原话。

    2012-06-25 10:47

  • 梅阿查之夜

    梅阿查之夜 (艺术是揭示真理的谎言)

    "Focusing is powerful,” he said. “A start-up’s focus is very clear. Focus is not saying yes. It is saying no to really great ideas.

    2012-06-25 10:45

  • 梅阿查之夜

    梅阿查之夜 (艺术是揭示真理的谎言)

    There’s no other company that could make a MacBook Air and the reason is that not only do we control the hardware, but we control the operating system. And it is the intimate interaction between the operating system and the hardware that allows us to do that

    2012-06-25 10:35

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Inside Apple

>Inside Apple