The Gutenberg Galaxy catapulted Marshall McLuhan to fame as a media theorist and, in time, a new media prognosticator. Fifty years after its initial publication, this landmark text is more significant than ever before. Readers will be amazed by McLuhan's prescience, unmatched by anyone since, predicting as he did the dramatic technological innovations that have fundamentall...
The Gutenberg Galaxy catapulted Marshall McLuhan to fame as a media theorist and, in time, a new media prognosticator. Fifty years after its initial publication, this landmark text is more significant than ever before. Readers will be amazed by McLuhan's prescience, unmatched by anyone since, predicting as he did the dramatic technological innovations that have fundamentally changed how we communicate. The Gutenberg Galaxy foresaw the networked, compressed 'global village' that would emerge in the late-twentieth and twenty-first centuries - despite having been written when black-and-white television was ubiquitous. This new edition of The Gutenberg Galaxy celebrates both the centennial of McLuhan's birth and the fifty-year anniversary of the book's publication. A new interior design updates The Gutenberg Galaxy for twenty-first-century readers, while honouring the innovative, avant-garde spirit of the original. This edition also includes new introductory essays that illuminate McLuhan's lasting effect on a variety of scholarly fields and popular culture. A must-read for those who inhabit today's global village, The Gutenberg Galaxy is an indispensable road map for our evolving communication landscape.
It is not likely that our age is more obsessional than any other, but it has become sensitively aware of the conditions and fact of obsession beyond any other age.
It is not likely that our age is more obsessional than any other, but it has become sensitively aware of the conditions and fact of obsession beyond any other age.
cheniik豌豆
北京理工大学出版社2014版
奴家秀才小香
北京理工大学出版社2014版
樐蛛蛛@
北京理工大学出版社2014版
小画将 豆瓣酱
北京理工大学出版社2014版
0 有用 Serenity 2016-01-19 23:10:14
材料丰富的简直有点过头 甚至导致观点不够鲜明 印刷术带来的统一与视觉在所有感官中的主导地位 但是我不太能理解字母文字为何比象形文字更强调视觉 因为我们看到的字块和字母一样是符号啊 并不会产生多少其他联想… 印刷术对世俗文学、民族主义与宗教改革的推进毋庸置疑。总体来说麦克卢汉的语言与写作比波兹曼差不少。
0 有用 Cymothoe 2020-12-28 21:32:40
It is not likely that our age is more obsessional than any other, but it has become sensitively aware of the conditions and fact of obsession beyond any other age.
0 有用 Lily 2013-09-13 23:29:45
看不下去
0 有用 313 2021-08-09 01:21:59
这个版本的是不是绝版了？ 这是我第一本被教授逼着看完原版全本的英文书，还给我的是一本盗版的，扫描后自印装订的那种，字的油墨很扎眼，书那么厚，劣质胶装的页都压不开……我看了两周后果断的换了电子书，但已经不是这个版本的了
0 有用 听澜 2017-02-07 11:13:17
这是在Medium is the Message前几年出的，可能很多人觉得越往后读观点越模糊，但这就是作者写这本书最初的用意，让人们be aware of meida从一个开放社会却封闭思想的环境中挣脱出来。
0 有用 313 2021-08-09 01:21:59
这个版本的是不是绝版了？ 这是我第一本被教授逼着看完原版全本的英文书，还给我的是一本盗版的，扫描后自印装订的那种，字的油墨很扎眼，书那么厚，劣质胶装的页都压不开……我看了两周后果断的换了电子书，但已经不是这个版本的了
0 有用 Cymothoe 2020-12-28 21:32:40
It is not likely that our age is more obsessional than any other, but it has become sensitively aware of the conditions and fact of obsession beyond any other age.
0 有用 听澜 2017-02-07 11:13:17
这是在Medium is the Message前几年出的，可能很多人觉得越往后读观点越模糊，但这就是作者写这本书最初的用意，让人们be aware of meida从一个开放社会却封闭思想的环境中挣脱出来。
0 有用 Serenity 2016-01-19 23:10:14
材料丰富的简直有点过头 甚至导致观点不够鲜明 印刷术带来的统一与视觉在所有感官中的主导地位 但是我不太能理解字母文字为何比象形文字更强调视觉 因为我们看到的字块和字母一样是符号啊 并不会产生多少其他联想… 印刷术对世俗文学、民族主义与宗教改革的推进毋庸置疑。总体来说麦克卢汉的语言与写作比波兹曼差不少。
0 有用 Lily 2013-09-13 23:29:45
看不下去