作者:
Peter Mendelsund
/
David J. Alworth 出版社: Ten Speed Press 副标题: Art at the Edges of Literature 出版年: 2020-10-6 页数: 292 定价: USD 44.89 装帧: Hardcover ISBN: 9780399581021
Why do some book covers instantly grab your attention, while others never get a second glance? Fusing word and image, as well as design thinking and literary criticism, this captivating investigation goes behind the scenes of the cover design process to answer this question and more.
NAMED ONE OF THE BEST BOOKS OF THE YEAR BY THE NEW YORK TIMES BOOK REVIEW
Why do some book covers instantly grab your attention, while others never get a second glance? Fusing word and image, as well as design thinking and literary criticism, this captivating investigation goes behind the scenes of the cover design process to answer this question and more.
NAMED ONE OF THE BEST BOOKS OF THE YEAR BY THE NEW YORK TIMES BOOK REVIEW
As the outward face of the text, the book cover makes an all-important first impression. The Look of the Book examines art at the edges of literature through notable covers and the stories behind them, galleries of the many different jackets of bestselling books, an overview of book cover trends throughout history, and insights from dozens of literary and design luminaries. Co-authored by celebrated designer and creative director Peter Mendelsund and scholar David Alworth, this fascinating collaboration, featuring hundreds of covers, challenges our notions of what a book cover can and should be.
Peter Mendelsund is the former art director at Alfred A. Knopf, the creative director of The Atlantic, and the author of a design monograph called Cover, as well as What We See When We Read, which has been translated into fourteen languages, and the novel Same Same. His writings have appeared in the New York Times, the Paris Review, and other magazines.
Peter Mendelsund is the former art director at Alfred A. Knopf, the creative director of The Atlantic, and the author of a design monograph called Cover, as well as What We See When We Read, which has been translated into fourteen languages, and the novel Same Same. His writings have appeared in the New York Times, the Paris Review, and other magazines.
David J. Alworth is the John L. Loeb Associate Professor of the Humanities at Harvard University. He teaches and writes about modern and contemporary literature, media, art, and design. He is the author of Site Reading: Fiction, Art, Social Form and his essays have appeared in Public Books and the Los Angeles Review of Books, as well as in various scholarly journals.
目录
· · · · · ·
Cover
Title Page
Copyright
Contents
Preface: Meeting at the Edge
1. What the Book Cover Is
· · · · · ·
(更多)
Cover
Title Page
Copyright
Contents
Preface: Meeting at the Edge
1. What the Book Cover Is
2. What the Book Cover Was
3. What the Book Cover Does
4. Why the Book Cover Matters
5. How the Book Cover Is Made
6. Two Case Studies: Ulysses and Moby-Dick
7. The Future of the Book Cover
8. Conclusion: Conversations at the Edge
Glossary
Notes
Credits
Acknowledgments
Index
About the Authors
· · · · · · (收起)
原文摘录
· · · · · ·
Making a successfully book cover, in other words, requires some restraint. The designer must strike a delicate balance between word and image, author's vision and designer's skill, through a process of reverse ekphrasis. Dating all the way back to ancient Greece, ekphrasis designates "the verbal representation of visual representation," or the literary description of a visual object, such as the shiled of Achilles in Homer's Iliad. Today's cover designers invert this process: they give visual form to the images and atmospheres of verbal art. (查看原文)
还是很有趣的。 They (book covers) translate verbal art into visual form. They interpret the texts that they envelop. They remediate other media, like photographs. They connect people, institutions, and cultural forces. They assert the value of long-form wri...
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彼得·门德尔桑德 作者
谋谋谋
越鸟巢南枝
上海文化出版社2023版
0 有用 老公 2022-02-09 14:20:43
茑屋书店
0 有用 塩 2023-12-06 12:35:02 山东
结构合理。5w1h+2case study+outlook future。Peter Mendelsund作为小说家是不合格的，但是他的封面设计，包括这本书都完成的挺好。
0 有用 ZZ 2020-12-30 09:02:34
这本书基本是浏览的，但是书的封面实在是太美了。一本书可以有50多种封面，就看设计师是怎么融入自己的理念和书的内容于一天的。