Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New...
Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New Yorker . Emotional Design articulates the profound influence of the feelings that objects evoke, from our willingness to spend thousands of dollars on Gucci bags and Rolex watches, to the impact of emotion on the everyday objects of tomorrow. Norman draws on a wealth of examples and the latest scientific insights to present a bold exploration of the objects in our everyday world. Emotional Design will appeal not only to designers and manufacturers but also to managers, psychologists, and general readers who love to think about their stuff.
作者简介
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Donald A. Norman is Professor of Computer Science at Northwestern University and cofounder of the Nielsen Norman Group, a consulting firm that promotes human-centered products and services. His books include The Design of Everyday Things, Things That Make Us Smart, and The Invisible Computer. He lives in Northbrook, Illinois.
Classic. You will need to examine critically with so many things in the book, if were to think about today’s context and applications. However still astounded by how simple Don was able to break apart...Classic. You will need to examine critically with so many things in the book, if were to think about today’s context and applications. However still astounded by how simple Don was able to break apart design theories. 深入浅出的设计类国宝书🐼(展开)
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电子工业出版社2005版
Xinyang
电子工业出版社2005版
godot
电子工业出版社2005版
1 有用 廖芜 2022-12-05 08:12:54 美国
前半部分简介了人对于物反应的三个层次：visceral, behavioral and reflective,后面的给出的许多例子都进一步解释了作者对于这三个层次的理解，和designer同时满足这三层需求的艰难。后半部分进入科技领域后突然浅显起来，关于new media的讨论还算有理论支撑，但是到了robot部分就颇疲软。总体来说前半部分感觉是design theory必读。
0 有用 宝宝TWO 2023-03-26 20:43:45 湖北
不适合我
0 有用 Saysthrach 2020-05-28 02:47:16
过两年重读感受很不同，更加理解设计的三个层面, enhancement versus innovation, good versus great design upon user research...谨慎看待 HCD，不滥用，真希望所有HCD 崇拜的设计师都能认真读一下这本书。
0 有用 Rioli 2018-01-27 18:16:25
不难看出 Norman 的乐观性格。在阐述三个层面的时候用了很多有趣的例子，层层深入。十几年前的书现在看来，第三章和第六章的内容仍然有可以继续学习的地方，其他的基本逐渐普及了，少了很多惊喜与趣味。
0 有用 薛定谔的表妹 2020-04-16 04:44:04
Classic. You will need to examine critically with so many things in the book, if were to think about today’s context and applications. However still astounded by how simple Don was able to break apart... Classic. You will need to examine critically with so many things in the book, if were to think about today’s context and applications. However still astounded by how simple Don was able to break apart design theories. 深入浅出的设计类国宝书🐼 (展开)
0 有用 Sheryl 2024-02-18 08:18:22 广东
很简单的一本书
0 有用 Erik 2023-12-16 05:34:56 意大利
写的很随性的一本书
0 有用 休眠虾 2023-09-06 21:00:33 四川
巨水
0 有用 宝宝TWO 2023-03-26 20:43:45 湖北
不适合我
0 有用 douzisuper 2023-01-24 22:55:12 上海
第三章之后作者完全开启了夸夸其谈的小散文模式啊，读着读着就不知道跟emotional design有毛线关系了，逻辑癖表示难以继续，最后两章讲机器人的直接弃读。作者的这个emotional design的框架有点太大了，导致什么都能往里装，想要读一本对如何做情感化设计讲得更专注精炼实用的书。