出版社: O'Reilly Media
出版年: 2010-8-30
页数: 248
定价: USD 17.99
装帧: Paperback
ISBN: 9781449389628
内容简介 · · · · · ·
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You'll have fun while you learn: * Where ideas come from
* The true history of history
* Why most people don't like ideas
* How great managers make ideas thrive
* The importance of problem finding
* The simple plan (new for paperback) Since its initial publication, this classic bestseller has been discussed on NPR, MSNBC, CNBC, and at Yale University, MIT, Carnegie Mellon University, Microsoft, Apple, Intel, Google, Amazon.com, and other major media, corporations, and universities around the world. It has changed the way thousands of leaders and creators understand the world. Now in an updated and expanded paperback edition, it's a fantastic time to explore or rediscover this powerful view of the world of ideas.
"Small, simple, powerful: an innovative book about innovation." -Don Norman, author of Design of Everyday Things "Insightful, inspiring, evocative, and just plain fun to read... It's totally great." -John Seely Brown, Former Director, Xerox Palo Alto Research Center (PARC) "Methodically and entertainingly dismantling the cliches that surround the process of innovation." -Scott Rosenberg, author of Dreaming in Code ; cofounder of Salon.com "Will inspire you to come up with breakthrough ideas of your own." -Alan Cooper, Father of Visual Basic and author of The Inmates are Running the Asylum "Brimming with insights and historical examples, Berkun's book not only debunks widely held myths about innovation, it also points the ways toward making your new ideas stick." -Tom Kelley, GM, IDEO; author of The Ten Faces of Innovation Scott Berkun Discusses Innovation at Amazon.com Headquarters Scott Berkun, author of The Myths of Innovation and The Art of Project Management , visited Amazon.com to discuss "epiphany myths" and the realities--and effort--of implementing innovation in your own life and work. Watch the video: High bandwidth Low bandwidth Praise for The Myths of Innovation :
"…Small, simple, powerful: an innovative book about innovation."
--Don Norman, Nielsen Norman Group, Northwestern University; author of Emotional Design and Design of Everyday Things
"The naked truth about innovation is ugly, funny, and eye-opening, but it sure isn’t what most of us have come to believe. With this book, Berkun sets us free to try to change the world unencumbered with misconceptions about how innovation happens."
--Guy Kawasaki, author of The Art of the Start
"This book cuts through the hype, analyzes what is essential, and more importantly, what is not. You will leave with a thorough understanding of what really drives innovation."
-- Werner Vogels, CTO, Amazon.com
The Myths of Innovation的创作者
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Scott Berkun 作者
作者简介 · · · · · ·
Scott Berkun了解创新,他曾经是微软因特网浏览器开发小组的一员,同时是WWW.scottberkun。com的作家,也是2005年畅销书《项目管理艺术(TheArt of Project Management)》的作者。他还在华盛顿大学教授创新思考的课程。
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The Myths of Innovation的书评 · · · · · · ( 全部 8 条 )
《The Myths Of Innovation》笔记与讲稿
《创新的神话》读书笔记
忘记创新:专注于做好事情
几乎任何创新都是伤痕累累
灵感只是结果,并非过程
创新的神话 第二版 中文版已经出版
> 更多书评 8篇
这本书的其他版本 · · · · · · ( 全部5 )
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凤凰出版社 (2010)8.5分 161人读过
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东南大学出版社 (2012)8.4分 37人读过
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O'Reilly Media (2007)8.0分 51人读过
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东南大学出版社 (2012)暂无评分 8人读过
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谁读这本书? · · · · · ·
二手市场
· · · · · ·
- 在豆瓣转让 有61人想读,手里有一本闲着?
订阅关于The Myths of Innovation的评论:
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0 有用 Nova 2014-12-20 11:21:08
just a reflection, but more than a reflection
0 有用 nwind 2013-01-20 12:03:28
比起琐碎的过程和长期的辛苦努力,我们更喜欢听灵光一闪的故事,更愿意相信有魔法和捷径的存在,但事实上创新并不神奇,你我都能做到
0 有用 Fay 2011-06-25 00:01:54
小册子,看着不累
0 有用 爱大愚 2011-12-13 22:08:23
The best way to have a good idea is to have lots of ideas
0 有用 禅茶一味 2011-10-02 21:18:31
Innovation in the Ancient World. Fall 2011. muse. "muse" => art of the muses => music; "muse" => place of the muses => museum
0 有用 宝宝TWO 2017-02-21 08:54:53
关于创新最好的书,媲美Talent is overrated。这才是Truth。
0 有用 Welf 2016-12-11 23:59:25
中英文版本都买了,在创新的认识上,对我目前帮助最大的一本书。
0 有用 洋紫苏 2015-06-11 20:01:08
历史并没有必然性,要有这个信念,才可能有创新
0 有用 Nova 2014-12-20 11:21:08
just a reflection, but more than a reflection
0 有用 hohband 2014-07-02 09:54:36
1,创新是综合演进的过程;2,创新可以来自于跨域/组合,3,创新不是点子,是解决方案