Recent decades have seen a dramatic shift away from social forms of gambling played around roulette wheels and card tables to solitary gambling at electronic terminals. Addiction by Design takes readers into the intriguing world of machine gambling, an increasingly popular and absorbing form of play that blurs the line between human and machine, compulsion and control, risk and...
Recent decades have seen a dramatic shift away from social forms of gambling played around roulette wheels and card tables to solitary gambling at electronic terminals. Addiction by Design takes readers into the intriguing world of machine gambling, an increasingly popular and absorbing form of play that blurs the line between human and machine, compulsion and control, risk and reward. Drawing on fifteen years of field research in Las Vegas, anthropologist Natasha Dow Schll shows how the mechanical rhythm of electronic gambling pulls players into a trancelike state they call the "machine zone," in which daily worries, social demands, and even bodily awareness fade away. Once in the zone, gambling addicts play not to win but simply to keep playing, for as long as possible--even at the cost of physical and economic exhaustion. In continuous machine play, gamblers seek to lose themselves while the gambling industry seeks profit. Schll describes the strategic calculations behind game algorithms and machine ergonomics, casino architecture and "ambience management," player tracking and cash access systems--all designed to meet the market's desire for maximum "time on device." Her account moves from casino floors into gamblers' everyday lives, from gambling industry conventions and Gamblers Anonymous meetings to regulatory debates over whether addiction to gambling machines stems from the consumer, the product, or the interplay between the two. Addiction by Design is a compelling inquiry into the intensifying traffic between people and machines of chance, offering clues to some of the broader anxieties and predicaments of contemporary life.
在澳大利亚，绝大多数的赌博者都是重复性玩家，几乎所有的赌博机都是视频老虎机，那里的赌博成瘾群体也展现了这种“行为重塑”的后果。公共健康研究不断证实，题赌博者喜欢多线和低面值的游戏，他们的游戏风格是所谓的“最少最多”（在每条线上下注最少或不多的金额，但是下注最多的中奖线数量，这样可以获得稳定的奖励但奖励的金额会下降）。”其中一项研究发现，这些人将近90%的游戏时间花在了1分面值的游戏上，而他们的输局有2/3是拜这些机器所赐。如记者马克库珀（ Marc Cooper）在2005年所说：“新一代的赌博机不出意外地培养了新一代的赌瘾者：这些玩家不会为大赌注的掷骰子或翻脾带来的肾上腺素飙升而振奋；他们是神游物外的逃避型玩家，他们想通过永无止境的转轮游戏，实现渴望已久的平静麻木的状态。” (查看原文)
So it isn't really a gamble at all - in fact, it's one of the few places I'm certain about anything. 前言 书我也没看完，卡我也没抽取全（咳咳...）作为一枚游戏从业者&重度游戏玩家，看到最近新出台的19年游戏版号新规，便想随便写点什么，轻喷。 关于抽卡 或者说开箱...
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娜塔莎·道·舒尔 作者
邓安庆
民主与建设出版社2021版
新京报书评周刊
民主与建设出版社2021版
Di
民主与建设出版社2021版
拆书画图 Hunt
民主与建设出版社2021版
妍妈的学习星球
民主与建设出版社2021版
3 有用 Shawrobin 2018-08-01 10:51:51
Natasha's the BEST.
1 有用 arale 2023-04-19 05:48:45 瑞典
很学者气的一本书，从case studies出发，讨论了赌博机成瘾应该归因于赌徒还是赌博工业。作者探究了赌场和赌博机器设计者的责任，监管者的不作为，以及成瘾者的经历和性格共性。很多赌瘾者赌博不是为了赢钱，而是进入一种类似flow的忘我、忘忧状态，即使代价是对精神、经济和身体的多重破坏，依然无法自拔。这种状态刷短视频和沉迷小游戏的人都不陌生，各种app追求屏幕时间的设计，和赌博机如出一辙，利用了类似... 很学者气的一本书，从case studies出发，讨论了赌博机成瘾应该归因于赌徒还是赌博工业。作者探究了赌场和赌博机器设计者的责任，监管者的不作为，以及成瘾者的经历和性格共性。很多赌瘾者赌博不是为了赢钱，而是进入一种类似flow的忘我、忘忧状态，即使代价是对精神、经济和身体的多重破坏，依然无法自拔。这种状态刷短视频和沉迷小游戏的人都不陌生，各种app追求屏幕时间的设计，和赌博机如出一辙，利用了类似的心理机制。书里提到佛洛依德的“死本能”，更当代的理论解释可能是带来期待的多巴胺。 (展开)
0 有用 在下草莓武士 2023-08-03 01:02:37 日本
写得还挺引人入胜的，切入角度找得特别标准。很喜欢这种对外部条件的细致研究，我不怎么喜欢完全归罪于赌徒的道德堕落。
0 有用 esp吃梦香菇 2018-12-17 15:09:58
说摆满老虎机的las vegas也是美国社会的缩影
0 有用 C 2022-04-30 18:27:48
well-researched and well-written