Based on unexplored and often confidential sources from AT&T, the National Association of Manufacturers, Standard Oil, and other major institutions, this book shows how the art of public relations has molded the "public mind" and warped the contours of American democracy. Beginning during the first World War, the book chronicles the birth pangs and coming of age of the PR cultu...
Based on unexplored and often confidential sources from AT&T, the National Association of Manufacturers, Standard Oil, and other major institutions, this book shows how the art of public relations has molded the "public mind" and warped the contours of American democracy. Beginning during the first World War, the book chronicles the birth pangs and coming of age of the PR culture and explores the ideas that have inspired PR strategies down through the years. 30 photos.
原文摘录
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News is not an inanimate things. It's the overt act that makes news, and news in turn shapes the attitudes and actions of people. (查看原文)
0 有用 鸟木一寸又 2024-06-02 17:27:43 北京
读了一个多月 材料还是很扎实 内容中规中矩 对于长时段观念史来说 如何挑选和运用材料似乎是很难彻底解答的问题
0 有用 鸟木一寸又 2024-06-02 17:27:43 北京
读了一个多月 材料还是很扎实 内容中规中矩 对于长时段观念史来说 如何挑选和运用材料似乎是很难彻底解答的问题