作者:
Clayton M. Christensen 出版社: Harvard Business School Press 副标题: When New Technologies Cause Great Firms to Fail 出版年: 1997-06 页数: 256 定价: GBP 24.99 装帧: Hardcover ISBN: 9780875845852
The Innovator's Dilemma demonstrates why outstanding companies that had their competitive antennae up, listened astutely to customers, and invested aggressively in new technologies still lost their market dominance. Drawing on patterns of innovation in a variety of industries, the author argues that good business practices can, nevertheless, weaken a great firm. He shows how ...
The Innovator's Dilemma demonstrates why outstanding companies that had their competitive antennae up, listened astutely to customers, and invested aggressively in new technologies still lost their market dominance. Drawing on patterns of innovation in a variety of industries, the author argues that good business practices can, nevertheless, weaken a great firm. He shows how truly important, breakthrough innovations are often initially rejected by customers that cannot currently use them, leading firms to allow their most important innovations to languish. Many companies now face the innovator's dilemma. Keeping close to customers is critical for current success. But long-term growth and profits depend upon a very different managerial formula. This book will help managers see the changes that may be coming their way and will show them how to respond for success. The Management of Innovation and Change Series.
still the best work of Pro.Christensen!!! The disruptive innovation is not only the answer for the innovators who want to find and enter a new market, but also the solution for the incumbents who want...still the best work of Pro.Christensen!!! The disruptive innovation is not only the answer for the innovators who want to find and enter a new market, but also the solution for the incumbents who want to prevent and protect the positions. Like Christensen said, it’s not a technical problem, it’s a managerial decision.200211- 0301(展开)
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0 有用 1evilbiao 2023-05-20 11:25:19 中国香港
天下武功，唯快不破，创新的关键在于给数据和市场分析挖一个坟墓（There’s No Market Research for Unknown Markets）
0 有用 崔槿汐 2013-04-05 02:33:58
Disruptive technology and sustainable technology
0 有用 mvm 2015-02-12 05:03:10
好书。看的有点晚。不过早个五年十年看，未必能有现在的体会深。
0 有用 小土刀 2016-07-27 06:54:10
从成功走向成功比成功可能还要难
0 有用 季海蓝 2017-06-14 01:06:21
Insightful!!
0 有用 1evilbiao 2023-05-20 11:25:19 中国香港
天下武功，唯快不破，创新的关键在于给数据和市场分析挖一个坟墓（There’s No Market Research for Unknown Markets）
0 有用 折腾吧，小艾 2021-05-06 06:49:23
老牌管理类经典
0 有用 FishyBrid 2020-08-28 06:18:36
我连公司都还没有(甚至都没进过...)，就开始读”成熟大公司如何应对新兴技术“的书了lol
0 有用 Loca_陈韵婕 2020-03-01 16:39:40
still the best work of Pro.Christensen!!! The disruptive innovation is not only the answer for the innovators who want to find and enter a new market, but also the solution for the incumbents who want... still the best work of Pro.Christensen!!! The disruptive innovation is not only the answer for the innovators who want to find and enter a new market, but also the solution for the incumbents who want to prevent and protect the positions. Like Christensen said, it’s not a technical problem, it’s a managerial decision.200211- 0301 (展开)
1 有用 目送飞鸿 2020-01-22 19:58:38
这本书虽然短，但还是挺有启发的。它把技术分为持续型技术和颠覆型技术两类，并分析了为什么重视客户需求，市场分析，成本效益分析等约定俗成的公司内部操作会扼杀市场主导者采用颠覆型技术。传统的管理模式不适用于颠覆型技术主要在于：新技术出现时没有明确的用户和市场，市场规模不能满足已有大企业增长的需求；无法对尚未形成的市场做市场分析；成功企业内部的流程、价值观和文化不适用于颠覆型技术；利润分析、市场分析等使得... 这本书虽然短，但还是挺有启发的。它把技术分为持续型技术和颠覆型技术两类，并分析了为什么重视客户需求，市场分析，成本效益分析等约定俗成的公司内部操作会扼杀市场主导者采用颠覆型技术。传统的管理模式不适用于颠覆型技术主要在于：新技术出现时没有明确的用户和市场，市场规模不能满足已有大企业增长的需求；无法对尚未形成的市场做市场分析；成功企业内部的流程、价值观和文化不适用于颠覆型技术；利润分析、市场分析等使得内部资源分配不支持颠覆型技术等。第十章对电动车策略的分析挺有意思，尽管作者的策略从事后看完全是错误的，马斯克的特斯拉最初走的是高端路线，抓的是那些环保标榜和技术爱好者，从而建立了名流的形象。另外，新时代投资者也不像90年代对利润那么重视，从而新进入者并非先从底部进入，逐步蚕食市场，提升利润。 (展开)